Freelancing and agency work in the WordPress ecosystem can be deeply rewarding until the moment a client stops replying, ignores your invoice, or suddenly “forgets” the agreement. Many WordPress professionals, from first-time site builders to seasoned agency owners, have faced the painful reality of unpaid work, stalled projects, and ghosting clients.
In this session, we’ll take a practical look at why unpaid projects happen and what to do about them before they drain your bank account or your motivation. Through real examples and hard-earned lessons, we will explore the systems that prevent client non-payment, including deposits, milestone billing, contract essentials, communication boundaries, and how to rescue a project when things start going wrong.
Attendees will walk away with a clear, repeatable process they can apply immediately to protect their business, set expectations with confidence, and ensure they are paid fairly and on time for every pixel, plugin, and line of code.